YouTube has brought amazing amounts of opportunities for just about anyone who wishes to communicate through the power of video. Though there are fundamentals behind making good video content, depending on your purpose of your content and the industry in which you work, YouTube can be leveraged in ways unimaginable in years past. At Muserk, we are all about great video content and YouTube is the best platform for any creator – from a seasoned television producer, to musicians, to people who never thought their craft translated to video – to distribute their work. Below are some strategies that are (and still being ) built out to help guide you through YouTube with your industry specific needs in mind.
YouTube Fundamentals for Everyone
- Optimizing your Video: Thumbnails, Titles and Descriptions
- How does YouTube rank videos?
- YouTube Content ID
YouTube for Musicians: Given that we are a music company and we hold some bias, let’s start with music. This is an end to end strategy to help musicians leverage the worlds largest video delivery platform. YouTube has been such an important and at times quite intimidating platform in the the music industry. It has created many opportunities while also creating a pain point for copyright holders. This guide will help you smooth out the flow of video up to the web, help build and engage your audience, and give control back to you where needed. I mean, you really want smart phone videos of your worst performance ever defining you as an artist? neither do we.
We will have more strategies tailored to other types of content creators in the near future…